Plain English opportunity tool

Stop collecting information. Start finding what people might pay for.

Use this page for any trend, complaint, article, product launch, or buyer quote. It turns the information into buyer, pain, proof, score, and next action.

Score an opportunity Send to launch planner

Rule

Only chase opportunities that can be tested with real buyers.

1. Proof
What shows the problem is real?

2. Buyer
Who has the problem and money to solve it?

3. Action
What small test can you run this week?

Daily goal

strong opportunity found.

Strong score

85+

worth testing.

Test window

to get evidence.

Score an opportunity

Opportunity titleWho might pay?What proof do you have?What is the pain?

Opportunity summary

Ready.

Good opportunities have three things

Clear buyer

You can name who has the problem.

Clear pain

The problem costs time, money, customers, or trust.

Clear test

You can test demand before building more.